Achieving Successful Hotel Environments
Interior designers are often challenged with the responsibility of creating exciting hotel environments reflective of the brand’s operational needs, approach to accommodating guests as well as broader aspects pertaining to the specific location and/or context.
How does one create an environment adequate enough to suit these requirements as well as those of hundreds of perfect strangers in a very competitive market place?
Luxury and Personality
When it comes to hotel interiors, it is often understood the more luxurious or accommodating to the needs of the guests the better. Interior designers continually research new materials, fabrics and finishes to serve as inspiration for their next project. They will also use inspirational features from surrounding landscapes and neighbourhoods – or local context – to achieve a unique personality. For example, designing a hotel to be located near a theme park might exemplify some features and colours consistent with the park to create a cohesive and dynamic relationship between the interior and exterior environments.
Privacy and Livability
Guests are the most important aspect of any hotel. Interior designers are responsible for creating environments to reinforce comfort and privacy for each guest with the various room options available. This may pose as a challenge as personal definitions of privacy and comfort often vary. Each of us often compare hotel environments to one another as well as the features we have in our own homes. Interior designers understand each guest must feel as though their room is a temporary home and carefully plan the features, finishes, fabrics and textures of each room type to accommodate these fundamental needs accordingly. Even the art work is carefully chosen.
Pampering and Perks
Everyone knows, when staying in a hotel bring your bathing suit. Swimming pools, hot tubs and gyms are common perks associated with hotels. Interior designers make these spaces functional yet comforting to enhance the comfort of each guest. For further enjoyment, the addition of restaurants and/or bars enhance guest experience and comfort. After a long day of traveling, there is nothing better than relaxing in a beautifully designed interior while enjoying drinks and dinner.
Ultimately, great interior designers achieve successful hotel environments through collaboration with the brand and the client together. This collaboration inspires interior designers to seek the “next best thing” and pursue excellence to balance brand requirements, project performance and the personality of a successful environment.
ROD L. ROWBOTHAM, OAA, MRAIC
CEO, President, Principal Architect